Select Product SKU & Verify Truth Sheet

Rule 6: Product truth comes before marketing interpretation. Never invent false beliefs from conflicting copy.

False-Belief Extraction Matrix & Customer Mind Model

Rule 1 & Rule 5: Never start with the script. Find the root blocking belief and human situation first.

Creator Archetype (Part 19)
Universal Hook Type (Part 10)
UGC Video Format (Part 13)

UGC Video Scripts & 8-Beat Director Timeline

Authentic, conversational dialogue mapped 1-to-1 to visual camera actions, hands, and acoustic payoffs.

AI Media Prompts (Reference Photos & Video Blueprint)

Handoff Spec: Omni-Reference 160-word 4-block master prompt, persona photo, and 4 SKU photography prompts.

30-Day Batch Campaign Matrix

Don't produce 30 variations of one script; produce 30 different psychological reasons to suddenly want the product.

Day Content Family Psychological Angle Format Creator Tested Opening Hook